Book an appointment with The Diamond Shoppe using Setmore
Book an appointment with The Diamond Shoppe using Setmore

Need to know

What diamond clarity will your engagement ring have?
Shop Engagement Rings

About CLARITY…

Finding the suitable diamond clarity for your engagement ring; one of the more complex caveats during your engagement ring hunt.

edited by Angelique Gous

Flawless

Let’s start from the top, “FL” or flawless, as the name suggests the diamond is completely clean and doesn’t have a spec in it, this is similar to “IF” or internally flawless, except that the “FL” grading is only given to diamonds that are polished to perfection and there are no abrasions or scratches on the surface of the diamond, in essence it is perfect!
Realistically this is a grading you should only concern yourself with if you are planning to buy an investment grade diamond.

 

Internally Flawless & Very Very Slightly Included 

The next notch down from “IF” is “VVS”, which is grouped into two subcategories, VVS1 and VVS2, where VVS1 is considered “better”. VVS stands for very very small inclusion, yes, we know…very creative!

This is an inclusion that you cannot see with a 10x Lupe and you will have a difficult time finding using a microscope. This clarity immediately increases the price of the diamond, but is it worth it?

Well, this comes down to the individual, but if you are like most of us and all you care about is to have a diamond that appears spotless with the naked eye, then let’s look further down the spectrum.

 

Included

Now, to probably our favourite clarity, “I” or included. This is considered the most included type of clarity and is on the bottom of the charts. For most people when they are offered and “I” graded diamond they are immediately turned off by the massive crack, bubble or black spot, which is extremely easy to spot with the eye.

However, with our great craftsmanship during the production of the diamond, the inclusions can be hidden or placed in a manner that makes the diamond appear clean to the eye, but the grading lab still marks it off as an “I”. This is the buyers sweet spot, as the “I” grading plummets the price and yet the diamond appears completely clean to anyone without a 10x Lupe in their pocket. This is what we like to call an eye clean diamond, and as you can imagine are massively popular.

In conclusion, if you have the budget that allows for you to purchase the “VVS” or “VS” clarities, then by all means do as they hold their value very well! However, if you aren’t quite there yet, but you still want to have an eye clean diamond as a budget, then we suggest the “SI” to “I” clarity for your engagement ring.

CategorieS

What We Make

Rings

Discover the ring that captures your forever—explore our stunning engagement ring collection today!

Earrings

Add a touch of elegance to every moment—explore our dazzling earring collection today!

Pendants

Keep your sparkle close to your heart—explore our stunning pendant collection today!

EngagemenT

How It Works

w

Chat With Us

Have questions or ready to create your dream piece? Chat with us today and let’s bring your vision to life!

Diamond Selection

Experience the magic of choosing your perfect diamond together—visit our exclusive Diamond Bar and handpick the sparkle that speaks to you!

Design Your Ring

Bring your dream ring to life! Work with our expert designers to create a one-of-a-kind masterpiece that’s as unique as your love.

Follow Along 

Stay inspired and in the loop—follow along with our weekly blogs for the latest trends, tips, and sparkle-filled stories!

The Everlasting Value of Gold — Why It’s Still the World’s Most Powerful Metal

About Discover why gold remains the world’s most valuable metal and how The Diamond Shoppe offers fair, transparent cash-for-gold services in Cape Town. By Angelique Gous    The Timeless Power of Gold For over 5,000 years, gold has mesmerised humanity. From...

When Is the Best Time to Buy an Engagement Ring?

About So, you’ve found the one! The person you want to spend forever with. You’re ready to make one of your life's biggest and most exciting purchases: the engagement ring. But here’s the question almost every couple asks: By Angelique Gous When is the best time to...

Gold, Diamonds & Engagement Rings: 10 Years of Change (and How to Shop Smart in 2025)

About Shopping for an engagement ring has always been a big deal. It’s emotional, personal, and let’s be honest, a little nerve-wracking. But if you’ve been browsing rings lately (or even scrolling through Instagram for inspo), you’ve probably noticed something: 💡 The...

Men’s Wedding Bands South Africa | The Diamond Shoppe

About Custom men’s wedding rings designed just for you. Bespoke, unique, and delivered nationwide. Platinum, gold & gemstone bands for every groom’s style. By Angelique GousFor decades, the spotlight in jewellery shopping has been firmly on the bride-to-be. She...

How Much Does a 1ct Diamond Cost? The Truth Behind the Price Tag

About "How much does a 1ct diamond cost?"It’s one of the most common and misunderstood questions we hear from clients daily. Many shoppers assume that a 1 carat diamond has a fixed price, like a litre of milk or a pair of shoes. But here’s the truth: two 1ct diamonds...

💎 Why Two Diamonds Can Look the Same — But Be Worlds Apart in Price.

About At The Diamond Shoppe, nestled in the heart of Cape Town, South Africa, we believe in empowering you to buy with confidence, clarity, and joy. This blog breaks down the hidden factors that create massive price gaps between visually similar diamonds and how you...

How to Look After Your Engagement Ring: Avoiding Broken Ring Claws and Loose Diamonds

About There’s nothing quite like the sparkle of your engagement ring, whether it’s brand new, a family heirloom, or worn daily with love. It’s more than jewellery; it’s a symbol of commitment, a piece of your personal story, and often one of the most valuable items...

Why GIA Diamond Grading Reports Matter & How They Benefit You

    About When shopping for diamonds, especially affordable natural diamond engagement rings, you deserve absolute peace of mind. That’s why at The Diamond Shoppe, based in the heart of Cape Town, South Africa, we trust GIA diamond grading reports to certify...

How to Be the Dream Client Every Jeweller Loves (and Why It Gets You the Perfect Ring)

  About Looking for your perfect engagement ring? Whether you're browsing affordable natural diamond engagement rings or planning a custom masterpiece, becoming the ideal client can transform your entire experience. At The Diamond Shoppe, nestled in the heart of...

Everything You Need to Know About Our 3-Month Downpayment Plan on Engagement Rings

  About Finding the perfect engagement ring should be an exciting, stress-free journey—one that doesn’t leave you worrying about unrealistic financial burdens. At The Diamond Shoppe, we believe in working smarter, not harder, to make your dream ring a reality...