The Diamond Blog | Learn More About Diamonds And Gems
The Diamond Blog aims to help guide you on what to look out for when buying diamonds, jewellery and gems. We take deep dives and provide guides that will aid you on your search to finding your dream engagement ring or your next investment. Watch this page, as we will update it regularly to keep you informed and in the know. With over 50 years experience we want to share some of our knowledge with you.
The Everlasting Value of Gold — Why It’s Still the World’s Most Powerful Metal
About Discover why gold remains the world’s most valuable metal and how The Diamond Shoppe offers fair, transparent cash-for-gold services in Cape Town. By Angelique Gous The Timeless Power of Gold For over 5,000 years, gold has mesmerised humanity. From...
When Is the Best Time to Buy an Engagement Ring?
About So, you’ve found the one! The person you want to spend forever with. You’re ready to make one of your life's biggest and most exciting purchases: the engagement ring. But here’s the question almost every couple asks: By Angelique Gous When is the best time to...
Gold, Diamonds & Engagement Rings: 10 Years of Change (and How to Shop Smart in 2025)
About Shopping for an engagement ring has always been a big deal. It’s emotional, personal, and let’s be honest, a little nerve-wracking. But if you’ve been browsing rings lately (or even scrolling through Instagram for inspo), you’ve probably noticed something: 💡 The...
Men’s Wedding Bands South Africa | The Diamond Shoppe
About Custom men’s wedding rings designed just for you. Bespoke, unique, and delivered nationwide. Platinum, gold & gemstone bands for every groom’s style. By Angelique GousFor decades, the spotlight in jewellery shopping has been firmly on the bride-to-be. She...
How Much Does a 1ct Diamond Cost? The Truth Behind the Price Tag
About "How much does a 1ct diamond cost?"It’s one of the most common and misunderstood questions we hear from clients daily. Many shoppers assume that a 1 carat diamond has a fixed price, like a litre of milk or a pair of shoes. But here’s the truth: two 1ct diamonds...
💎 Why Two Diamonds Can Look the Same — But Be Worlds Apart in Price.
About At The Diamond Shoppe, nestled in the heart of Cape Town, South Africa, we believe in empowering you to buy with confidence, clarity, and joy. This blog breaks down the hidden factors that create massive price gaps between visually similar diamonds and how you...
How to Look After Your Engagement Ring: Avoiding Broken Ring Claws and Loose Diamonds
About There’s nothing quite like the sparkle of your engagement ring, whether it’s brand new, a family heirloom, or worn daily with love. It’s more than jewellery; it’s a symbol of commitment, a piece of your personal story, and often one of the most valuable items...
Why GIA Diamond Grading Reports Matter & How They Benefit You
About When shopping for diamonds, especially affordable natural diamond engagement rings, you deserve absolute peace of mind. That’s why at The Diamond Shoppe, based in the heart of Cape Town, South Africa, we trust GIA diamond grading reports to certify...
How to Be the Dream Client Every Jeweller Loves (and Why It Gets You the Perfect Ring)
About Looking for your perfect engagement ring? Whether you're browsing affordable natural diamond engagement rings or planning a custom masterpiece, becoming the ideal client can transform your entire experience. At The Diamond Shoppe, nestled in the heart of...
Everything You Need to Know About Our 3-Month Downpayment Plan on Engagement Rings
About Finding the perfect engagement ring should be an exciting, stress-free journey—one that doesn’t leave you worrying about unrealistic financial burdens. At The Diamond Shoppe, we believe in working smarter, not harder, to make your dream ring a reality...
Uncomfortable Engagement Rings to Avoid: A Guide to the Perfect Fit
About Finding the perfect engagement ring is an exciting journey, but comfort is just as important as beauty. After all, your ring should be a symbol of love, not a source of irritation! If you’re looking for affordable natural diamond engagement rings that are...
Custom Design Your Dream Ring: The Ultimate Guide to Creating a One-of-a-Kind Masterpiece
About When it comes to engagement rings, nothing says "forever" quite like a custom-designed masterpiece. Your love story is unique, and your ring should be too! At The Diamond Shoppe, nestled in the heart of Cape Town, South Africa, we specialize in helping...
Best Bang for Your Buck: How to Get the Most Value from Your Engagement Ring
About Value... Does it really matter? Choosing the perfect engagement ring is an exciting journey, but it can also feel overwhelming—especially when balancing quality and budget. If you’re looking for affordable natural diamond engagement rings that maximize...
The Ultimate Guide to Engagement Rings and Their Prices in Cape Town
About ... Are you on the hunt for the perfect engagement ring in Cape Town? Whether you're looking for a timeless solitaire, a dazzling halo, or a trendy vintage-inspired ring, finding "affordable natural diamond engagement rings" that match your style and...
Lab-Grown Diamonds: The Trend That’s Losing Its Sparkle
About Difference... Does it really matter? Lab-grown diamonds have been making waves in the jewelry industry, often marketed as the “affordable” and “ethical” alternative to natural diamonds. But before you jump on the bandwagon, let’s take a closer look at...
Beyond Diamonds: The Ultimate Guide to Stunning Gemstone Engagement Rings
Is it the RIGHT option? When it comes to engagement rings, diamonds may steal the spotlight, but they’re not the only show in town. Modern couples are increasingly opting for colourful and unique alternatives, each with its own story, sparkle, and charm. If you’re...
Which Colour is the Right Colour for you| TDS
About Colour... Does Colour really matter? When looking for your engagement ring, the colour of your diamond is extremely important; but how do you know you are making the right choice? edited by Angelique Gous Colour ranges; Diamonds come in a variety of...
An Exclusive Experience at The Diamond Shoppe
About ... Looking at a beautifully round cut diamond under the lens at The Diamond Bar while sipping on a delicious coffee is a unique experience edited by Angelique GousThe cut is excellent. There is perfect symmetry under the lens; arrows radiating from the...
Tanzanite Cape Town: Shop the Most Beautiful Precious Gemstone
About Tanzanites... Named after its country of origin, Tanzanite is a rare gemstone that is only found in one place on earth - Tanzania. Discovered in 1967 in the Arusha region of Tanzania, this exceptionally beautiful and exceedingly rare blue gemstone is only...
Why Tanzanite Pendants Makes the Perfect Gift | TDS
About Tanzanites... edited by Angelique GousBuying jewellery as a gift can be a tough task. Not only do you have to consider the type of jewellery, but also the style, setting and, of course, the stone itself. Diamonds are a perennial favourite, but if you’re...
A Sparkling Life: The Story of the Cross Family
About ... Family trades are starting to become a thing of the past. Which is sad because knowledge that is generated over a lifetime is lost unless it can be passed on. edited by Angelique Gous The Cross family trade The Cross family trade is diamonds and...